HUMAN EMOTIONS AND BEHAVIOUR
Fear, greed and herd instinct are terms that often come up when discussing the financial markets. This is because human emotions and behavior are largely responsible for price movements in the markets. A price chart, then, can be thought of as a graphical representation of emotions such as fear, greed, optimism and pessimism, and human behavior, such as herd instinct. Price charts illustrate how market participants react to future expectations. (Find out how your mindset can play a larger role in your success than market influences. Check out Trading Psychology And Discipline.)
Fear and greed, for example, are seen in the market participants' behavior outlined above. As price falls back to a support level, the traders who are already long will add to positions to make more money. Meanwhile, the traders who are short will buy to cover, because they are afraid of losing money. Herd instinct is also demonstrated in this example as traders tend to congregate near these support and resistance levels, further strengthening them.
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